Privacy Policy

Last Updated: July 5, 2022.

We care about our customers and understand how important your privacy is to you. This Privacy Statement (“Privacy Statement”) explains how we gather your data, why we need it, and how we use it.

Extent of Application

This Privacy Policy governs your utilization of our websites and mobile websites (collectively, the “Site”), as well as our mobile apps (together, the “App,” and together with the Site, the “Service”). Elite Vybe LLC and its associated businesses, including Elitevybe.com, Meg & Shandy, Michael, Mega Rain, and Lyric, run websites and mobile applications through the Service (“Elite Vybe”, “we” or “us”). If you visit another website or mobile application, including another Elite Vybe website or mobile application, that website’s or mobile application’s privacy policies will apply. Please consult the privacy policies of that website and mobile app to see how the operator of that website and mobile app processes your data.

This Privacy Statement also applies to information you supply to us after being provided with or directed to this Privacy Statement. This might be when you submit your information with one of our service representatives (for example, a customer support representative, design professional, or installation or assembly specialist), or when you send us a letter, email, or chat.
Please read this Privacy Policy carefully before submitting information to the Service.

Data We Collect and How We Use Your Information

We gather information in three basic categories: (1) information you provide us; (2) data we automatically acquire through the use of Site or the App; and (3) information we receive from third parties.
We utilise your information in a variety of ways. What we do with personal data is determined on when and what we acquire.

Data you give to us

Your name and contact information (for example, your email address, postal address, phone number, and password)
Additional information about the profile (for example, birth date, gender, location, and chosen language)
Your payment information (including credit/debit card number, security code, and expiration date)
Your financial details (for example, social security number, birth date, and income)
Your correspondence and contact history with us (For example, recordings of support calls, chat and instant messaging, or communications with our social media platforms)
Additional information (for example, product reviews, forum postings, survey replies, promotion participation, and other user-generated material)

How we utilise the information you provide us	Why are we collecting it?
Registration	To create your account, we’ll require your name and contact information. This information is required to properly conduct various services and offerings on the Site and the App, as well as to complete our contract with you when you place a purchase.
Accept payments, complete orders, and issue refunds	Your name and contact information are used to fulfil our contract with you and deliver your purchases, and your payment information is used to process payments and comply with relevant legislation.
Application for financing options provided by banks	We gather your financial data on behalf of the financing provider you select and transfer it to that provider to help you apply for financing solutions.
We sending you your account details.	We require your name and contact information in order to send you crucial account information such as order confirmations and notifications, updates to account settings, and notices concerning the Site, the App, or the terms and rules that apply to them.
To provide a better user experience	We utilise your communications and contact history with us, as well as other information including additional profile information, to run, protect, enhance, and optimise the Site and App, as well as personalise and tailor your experience.
Analytics, training, and quality control	We may use the information you submit to train our employees, enhance our services and offers, and do other internal analytics and performance monitoring.
Marketing, communication, and advertising	We may use the information you supply to us to distribute and tailor messages to you, as well as to operate referral programmes, incentives, surveys, sweepstakes, contests, and other promotional activities. We may also utilise automatically obtained data to generate marketing messages, such as SMS shopping cart reminders.

We automatically gather information from your usage of the Site or the App.

Order history and goods stored (For example, what you purchased, what you added to or deleted from your cart, or what products you saved)
Data logging and device information (for example, IP address, access times and dates, hardware and software data, device identifiers, device event information, unique identifiers, crashing data, cookies data, location information, and page/product views or clicks)
Geographical data (for example, IP address, browser information, or mobile GPS data)
Cookies and related technologies (For additional information on web trackers, pixels, and mobile identifiers, as well as how to control them, visit Our Cookie Policy)

How we use information we automatically collect	Why we collect it
To provide customer service and process returns	We use your saved products to help you make a purchase, and we use your purchase history to uphold our contract with you and ensure that you’ve had a great customer experience.
To offer an improved user experience	We use your log data and device information to operate, protect, improve and optimize the Site and the App and to personalize and customize your experience.
To create and maintain a secure environment	We use automatically collected information to comply with applicable law and to measure the adequate performance of our contract with you.
Analytics, training and quality assurance	We may use automatically collected information to train our staff, perform internal analytics, detect and prevent fraud and improve our services and offerings.
Marketing, communication, and advertising	To offer you with the most appropriate advertising, we may utilise automatically acquired information such as cookies and similar technologies.

Information we collect from third parties, including third party services (for example if you link, connect, or login to the Site or the App with your Google, Facebook, Instagram or Twitter accounts) or other sources (such as your contacts or brands we partner with)

Your name and contact details (such as your email address, mailing address, phone number and password)
Social media handles (such as your Twitter or Instagram handle)
Other information (For example, demographic information, fraud detection information, and information about you and your activities, experiences, and interactions on and off the Site and App)

How we make use of third-party data	Why are we collecting it?
Registration and profile	If you register with us using another service, such as Facebook or Google, we will utilise information from third-party services, including Google’s one-tap login tool. It is optional to connect to third-party programmes or services. We will acquire public information from that connected account to assist build your profile if you create your account by linking through another service.
Marketing, communication, and advertising	We may use information we collect or obtain from third parties to distribute and tailor messages to you, as well as to operate referral programmes, awards, surveys, sweepstakes, competitions, or other promotional activities.
Referrals from non-members	Your information may be obtained from a friend or other contact who wishes to invite you to utilise the Site or App. Your information will be used to enable your invitation and to manage our referral programme.
To establish and maintain a safe environment	We may collect information about you from third-party service providers and/or partners (for example, identity verification services) and combine it with information we already have about you for fraud prevention and risk assessment purposes.

When We Disclose Your Personal Information

We share your data with the following groups of recipients in order to provide you with the Site, App, Service, and associated services and products, including customer service:

Subsidiaries and affiliates of Elite Vybe Inc. CastleGate Logistics Inc. and SK Retail, Inc. are two of Elite Vybe’s subsidiaries.
Suppliers, payment service providers, logistics specialists, and delivery and freight firms are examples of organisations and persons who assist us in delivering our items to you.
Marketing firms, software suppliers, consultants, and advertising partners are examples of professional service providers who assist us in running our business.
Companies that you have authorised, such as social media sites (if you want to link your accounts to us) and payment processors or financing providers, as well as card issuing banks, if you use their services or offers.
Government and law enforcement agencies and applicable parties in civil litigation, to (i) comply with a legal process, subpoena, order, or other legal or regulatory requirement; (ii) enforce our Terms of Use or other policies; or (iii) pursue available legal remedies or defend legal claims.

We only share your information with third parties as indicated in this Privacy Policy, with your permission, or as disclosed when we acquire your information. We may anonymize your information and share such anonymized information with other parties for any legal reason. We will never, under any circumstances, disclose information gathered through Wayfair’s SMS service with another firm for marketing reasons, whether anonymized or not.

Financing Providers

We gather some of your finance information on behalf of a financing provider if you choose to apply for a financing product offered by that provider. We submit the data to the finance provider once you complete the application form and erase it from our systems immediately, except for information we need to preserve in order to deliver services to you. Your financial information will not be used for any other reason.

Our Cookie Policy

When you visit our Site or App, we use cookies to monitor traffic, enhance performance and content, and provide consumers with a more integrated and customised buying experience. Cookies are little text files that your Internet browser saves on your computer. While our cookies may vary from time to time, the following types of cookies are commonly used:

Functionality cookies, which enable you to explore the site and enjoy its features
Analytics cookies enable us to monitor, analyse, and comprehend how our customers use the Site, allowing us to find methods to improve both its functioning and your buying experience. For example, we utilise Google Analytics to assist us in evaluating your use of the Site, compiling website activity reports, and providing other services relating to website activity and internet usage. To understand more about how Google Analytics gathers and handles data, go to www.google.com/policies/privacy/partners and click on “How Google uses information from sites or applications that utilise our services.”
Customer preference cookies, This assist us in remembering your preferences (such as language or region) and making your experience more tailored to you
Cookies for targeting or advertising, This enables us to provide relevant digital adverts to you These cookies also help us restrict the number of times you see an ad and assess the performance of our marketing efforts. We use cookies to identify and retarget people who may be interested in our products, services, or offerings on our Site as well as third-party websites. For example, we employ proprietary technologies to target customers specifically by developing advertising content based on their prior activity. Please check Direct Marketing and Behavioral Advertising below to deactivate interest-based adverts.

You can restrict the use of cookies by configuring your web browser so that it I does not accept new cookies, (ii) notifies you of new cookies, or (iii) deletes all previously received cookies. Your user experience may be harmed if you delete or disable future cookies, and you may be unable to utilise some functionalities on our Site (such as storing items in your Cart between visits, customising your website experience, and making marketing messages more relevant).

Web beacons are also used to help us identify your computer and assess user activity, such as responses to promotions. Web beacons are tiny GIF files that may be placed in other visuals, emails, or other similar applications. You may use software like AdBlock Plus to block web beacons on our site. To avoid web beacons in emails, configure your email application to not show HTML in messages.

Behavioral Advertising and Direct Marketing

We may send you marketing emails and materials directly by email, postal mail, and other methods to keep you up to date on new goods, promotions, and other information we believe may be of interest to you. You may unsubscribe from getting direct marketing messages from us at any time by updating your settings here or clicking any “unsubscribe” link in any marketing message you receive from us. Please keep in mind that processing your request and updating our systems may take up to 48 hours. Please keep in mind that even if you ask us to stop sending you marketing messages, we will continue to send you administrative and service emails (such as order updates and other important or transactional information).

Please keep in mind that if you use more than one name or email address when contacting Elite Vybe or using the Site or App, you may continue to receive communications from us to any name or email address that was not mentioned in your opt-out request.

Interest-Based Marketing

We may show customised interest-based advertising on Elite Vybe-owned and operated sites, as well as unaffiliated sites and properties. Interest-based advertisements, also known as customised or targeted ads, are shown to you based on information gleaned from actions such as purchasing on our sites, visiting sites containing Elite Vybe content or ads, engaging with Elite Vybe features, or using our payment services. This is accomplished through the use of a variety of digital marketing networks and ad exchanges, as well as a variety of advertising technologies such as web beacons, pixels, ad tags, cookies, and mobile identifiers, as well as specific services provided by some sites and social networks, such as Facebook’s Custom Audience service.

By visiting www.aboutads.info/choices, you may opt out of getting some third-party interest-based ads and learn more about behavioural advertising. Please keep in mind that if you opt out of behavioural advertising, you will still receive commercials; however, they will not be personalised to your specific interests. Also, removing browser cookies may result in the loss of cookie preferences, so you may need to opt out again.

Blogs, Reviews and Forums

The Service may also include publicly available blogs, reviews, or forums on occasion. Anyone who has access to these places may read, collect, and utilise any information you submit in them. Please email us here if you want your information removed from blogs, consumer reviews, or forums. Please keep in mind that in some situations, we may not be able to erase your information.

Our Security Measures

We value the security of your information. To protect your information from unauthorised use, disclosure, or loss, we employ suitable technological and organisational precautions. Encryption technology, including current industry-standard encryption algorithms, is used to secure personal information transmitted via the Internet in specific parts of our websites. Over a secure network, we employ a PCI-compliant payment service provider. If you have any concerns regarding the security of your data, please contact us here.
To prevent unauthorised access to your account, we advise you to take reasonable precautions to safeguard your password and computer. If you are using a shared computer in a public area, such as a library or an Internet cafe, remember to sign out of your account and shut your browser window.

Keeping Your Data Safe

We will retain your information for as long as you maintain an account with us or as long as we require it to accomplish the purpose for which it was obtained or disclosed to you at the time of collection. We may also retain certain of your information in order to comply with legal or regulatory obligations, settle disputes, prevent fraud or abuse, enforce our Terms of Service, or for other lawful purposes.

When we no longer require your information, we will either delete it from our systems or anonymize it so that it can no longer be used to identify you.

Children’s Privacy

The Site, App, and Service are not intended for minors under the age of 13, and we do not intentionally collect information from children under the age of 13. Please contact us here if you are a legal guardian and believe we have information on your kid. Visit the FTC’s www.OnGuardOnline.gov for additional information on how to safeguard your child online.

California Residents’ Information

The California Consumer Privacy Act provides some rights to California citizens (CCPA). Please consult the table below for further details. Elite Vybe may, as permitted by the CCPA, require you to confirm some types of personal information in order to identify your identity and effectively serve your request.

Remove Personal Information: Fill out this form to request that Elite Vybe erase your private information and instruct its service partners to do the same. Once we receive your submission, Elite Vybe will destroy your personal information (to the extent allowed by law) and notify you if any exceptions to this procedure arise. Please keep in mind that removing your private information will result in the cancellation of your account, which will have an influence on your Wayfair experience for future site visits.

Get My Personal Information: By filling out this form, you may request that Elite Vybe send you a duplicate of the private details that we have on file for you. You may request this information from us up to two times in a calendar year. When you submit the request, the information given may be restricted to personal information about you that we gathered in the past 12 months. If you would like to get any of the following information or have a more specific request, please indicate it in your request:

Elite Vybe has collected the following types of personal information about you.
The sources out of which Elite Vybe obtains your personal information.
The economic or corporate reason for gathering or marketing your personal information.
Third-party category with whom Elite Vybe has shared your personal information.
Elite Vybe has acquired particular bits of personal information about you.

Opt-Out of Selling My Personal Information: Elite Vybe may from time to time transfer your information to third parties in a way that may be considered a “sale” under the CCPA. The term “sell” has a fairly broad connotation and encompasses typical marketing efforts that Elite Vybe participates in.
In this process, Elite Vybe shares the following types of personal information to some of our marketing partners:

Category	Does Elite Vybe Transfer This?
Personal Identifiers	Yes
Characteristics that are protected	N/A
Commercial Information	Yes
Biometric Information	N/A
Internet and Other Network Activities	Yes
Geolocation of Customers	N/A
Sensory Data – Audio, Visual, and Olfactory	N/A
Employment Related Information	N/A
Education Information	N/A
Inferences Regarding Any of the Above	Yes

You can opt out of these transfers as a California resident by visiting this page and making your preferred preferences. Please keep in mind that making your request does not opt you out of all marketing efforts, just those classified as a “sale” under the CCPA.
You can also appoint an authorised representative to make a request on your behalf. We will verify your identification before responding to your request by checking any required identifying information you provide to the information we have on file for you. We shall not treat you unfairly as a result of your decision to exercise your privacy rights.

Elite Vybe will never discriminate against you for exercising any of these rights; nevertheless, you may lose access to some features or the ability to participate with certain programmes or offers as a result of changes in the personal information Elite Vybe has access to following your privacy request (s).

Please contact us here or via email at [email protected] if you have any questions about your rights as a California resident.

Visitors from Outside the United States Should Know

The Service’s servers are located in the United States. If you access the Service from a location other than the United States, your data may be transmitted to, stored, and used in the United States in compliance with this Privacy Statement and relevant US laws. Please keep in mind that data protection and other relevant laws in the United States may not have been as comprehensive as those in your country, or may differ in other ways from data security or consumer protection laws in your country. You agree to the transferring of your data to our facilities as outlined in this Privacy Statement by using the Service. Return to Top

Modifications to this Privacy Statement

This Privacy Policy may be updated periodically to reflect new methods in which we treat your information. When we make changes to this Privacy Policy, we’ll update the “Last Updated” date at the top of this page. The revised Privacy Policy will take effect as soon as it is posted on the Service. If we make major changes that impact your data, we will notify you via the Site, the App, email, or another means of contact. We invite you to return to this page on a regular basis to get the most up-to-date data on our privacy standards.

How to Get in Touch

We are always interested in hearing from our customers, especially if they have questions, comments, or concerns regarding our privacy policies. Please do not hesitate to contact us here or by mail at:

Elite Vybe LLC
Attention: Legal Department
4 Copley Place
Boston, MA 02116